Paris starts a campaign to improve its reputation and better cater to the needs of tourists
20 Jun 2013 - 10:16
Paris in one of the world’s most visited cities in the world with 29 million tourists in 2012.
But Paris is also famous for its rudeness. This week the city decided to launch a campaign to improve its reputation and better cater to the needs of tourists.
This campaign called “Do you speak Touriste?” is made of a website and and handbook containing greetings in eight languages including German, Chinese and Portuguese and advice on the spending habits and cultural codes of different nationalities.
Some 30,000 copies of this handbook is being distributed to taxi drivers, waiters, hotel managers and sales people in tourist areas..